Growth / Promote / Social Promotion

Turn every podcast episode into posts that grow your audience.

Audio in. Vertical video clips, scheduled posts, and weekly reach reports out. Instagram now. Every major social network next.

Start Growing Free See the Pipeline ↓
✓ Auto-clipping included ✓ Pipeline ships on Producer
Pipeline · per episode
Audio
1 episode
›
Social Clips
8 clips
›
Scheduler
16 posts
›
Reach
Per-network
Instagram X · next LinkedIn · next TikTok · next YT Shorts · next
8 clips
from Ep. 142
Scheduled · Instagram
Tue 9:00 AM
40-word answer

PodSEO turns your podcast audio into short-form video clips and schedules them to Instagram today, with TikTok and YouTube Shorts rolling out. One episode keeps growing your audience all week.

One pipeline · four stages

One episode. One workflow.
All week of social, on every network.

Social Clips and the multi-network scheduler are one pipeline, not two features. Drop your audio in. We do the cuts, captions, and posts.

01 · INPUT

Podcast audio

Upload an MP3 or auto-import from your host. We transcribe with fast AI. Usually under 90 seconds for a 60-minute episode.

ProducesTranscript + chapter map
02 · CREATE

Social Clips · auto-clipping

We pick the moments worth pulling: hooks, punchlines, controversial takes, named guests. Each clip is captioned, branded, and previewed for approval.

Produces5–10 vertical clips
03 · DISTRIBUTE

Multi-network scheduler

One scheduling grid. Write captions once. Per-network drafts. Bulk-edit. Instagram publishes today; other networks queue as drafts until their integration ships.

Produces10–20 scheduled posts
04 · MEASURE

Reach per episode

Roll up impressions, engagement, and click-through by clip and by network. See which clips drove plays. Let that pick the next round.

ProducesPer-clip reach report
Step 01 / Social Clips

We pick the moments. You approve and edit.

Auto-clipping isn't a black box. PodSEO highlights candidate clips on the transcript with reasoning: "named guest reveal at 14:22", "audience reaction line at 31:09". You approve, tweak the captions, and ship.

  • Hook-aware: models trained on viral podcast clips, not generic video.
  • Caption styles: brand-preset typography, animation, and color.
  • Bring your own video: attach b-roll or override with a vertical webcam shot.
U
Ep. 142 · The Vanishing of Lakeside Drive
Uploaded · 8 clips suggested · transcript ready
58:14
CLIP 01
0:42
CLIP 02
1:08
CLIP 03
0:55
CLIP 04
0:38
Edit captions
Regenerate
Approve all 8
Step 02 / Scheduler

Schedule once. Post everywhere. Honestly.

One grid, every network. We don't pretend to support a network we haven't shipped. Each row is labeled "Live", "Coming next", or "Roadmap". When an integration ships, the row goes live the same day in your account.

  • Per-network captions: tailor copy for each network in one grid.
  • Drag-to-schedule: queue across the week in one view.
  • Honest status: rows show Live / Coming next / Roadmap.
Network
Mon
Tue
Wed
Thu
Fri
Sat
Sun
9 AM
11 AM
2 PM
10 AM
Next
Draft
Draft
Draft
Next
Draft
Draft
Roadmap
Step 03 / Reach

Track reach by network. Feed it back into the loop.

Every clip and post rolls up into a per-episode reach card: impressions, engagement, click-through to the show. When a clip outperforms, we tag the pattern so the next round of auto-clips emulates it.

  • Per-network breakouts: see what works where, not just totals.
  • Click-through to your podcast: attributed plays per clip.
  • Pattern learning: auto-clip preferences updated weekly.
Reach · Ep. 142 · Week 1
The Vanishing of Lakeside Drive
+118% vs avg
Instagram · 4 clips
42,140
+38% vs prev. ep
X · coming next
—
Integration in beta
Top clip · CTR
6.4%
"What the family…" · 1:08
Attributed plays
1,820
+412 from social → app
Networks supported

Instagram today. Everywhere else next.

We mark each network honestly: Live means a direct OAuth flow is shipped in-app. Coming next means weeks. Roadmap means we'll get there but not yet.

Instagram
Live · Beta
TikTok
Roadmap
YT Shorts
Roadmap
Facebook
Roadmap
Outcomes per episode

See one episode work all week.

Numbers from typical Producer accounts on weeks they ship one episode and one full Social Clips pipeline.

Per episode · typical
8 clips

Auto-cut from one ~60-minute episode. Captioned, branded, vertical-format.

Distributed
16 posts/wk

Same clips, scheduled across networks with per-platform captions and timing.

Example reach lift
+412 plays

Illustrative attributable plays from social back to the show in a typical week. Individual results vary.

Compared

Generic schedulers don't know your podcast exists.

PodSEO
 Generic social scheduler Manual workflow
Starts from podcast audioAudio → clips → posts ✓ — Hours of editing
Auto-clipping from transcriptHook-aware moment detection ✓ — —
Multi-network schedulingOne queue, every network ✓ ✓ —
Honest roadmap labelsLive / Coming next / Roadmap ✓ Marketing claims only —
Attribution back to the showUTM tagging on outbound links ✓ — —
Podcaster tierNo credit card ✓ Limited ✓

6,000+ podcasts optimizing on PodSEO

“PodSEO completely changed the game for my podcast. It doesn't just optimize episodes — it amplifies your voice, sharpens your reach, and makes your content impossible to ignore. The SEO precision, smart automation, and audience growth tools feel like having an entire media team working behind the scenes. If you're serious about turning great conversations into real visibility and impact, PodSEO is a powerhouse.”
D Dubem Okoye Host of Deep Things Audio

Honest answers about networks & clips

Does it post to X / Twitter yet?

Not yet. X is on the "Coming next" list, with an OAuth integration in beta. Today you can draft and schedule X-flavored captions inside PodSEO. Once we ship the integration, those drafts go live in your account the same day. We never claim to support a network we haven't shipped.

Do I need to edit clips?

No. Most users approve the auto-generated clip set as-is and edit captions only. If you want to, every clip has a trim handle, a caption-style picker, and a regenerate button. Power users do one round of edits on the first episode they process and then trust the defaults.

Where do the clips come from? Are they really automatic?

Yes. We transcribe the episode, then score moments using a model trained on viral podcast clips. The model looks for hooks ("here's what nobody tells you"), reveals (named guests, specific facts), and emotional beats (laughs, reactions). The transcript shows you why each clip was picked.

Can I bring my own video?

Yes. You can attach a recorded video feed (a webcam capture for example) and PodSEO will composite that with the audio waveform. If your show is video-first, you can also bring native video clips and we'll just handle captions, scheduling, and reach tracking.

What does this cost compared to a separate clip tool + scheduler?

One Producer account covers clipping, scheduling, and analytics. Most podcasters were paying a clip tool (~$30/mo) plus a scheduler (~$20-50/mo) before, and still missing the audio→video pipeline. Producer includes up to 30 social clip generations per month. Studio 100. Enterprise 200.

Producer tier is built for this pipeline.

30 social clip generations/month, networks roll out (Instagram live today), UTM-based attribution.

See pricing Start Free
Promote

Run the audio → clips → posts pipeline on Producer.

Free includes 1 social clip/month to taste the flow. Producer ($) unlocks 30 social clips/month, multi-network scheduling, and the full Social Clips pipeline.

Start Free See the full Growth Loop
Start Free No credit card · 2-min setup